Shaping the Future: Solving Social Problems Through Business Strategy

Publication date: 
July, 2010

This new research report by the Committee Encouraging Corporate Philanthropy and McKinsey & Company describes five issues likely to have the greatest effect on how companies engage with society in the next decade.

As companies look forward with an eye to 2020, there is a uniquely powerful opportunity to shape the evolving relationship between business and society. Doing so, however, requires taking an uncomfortable step that even today’s most intrepid strategic planners infrequently take: making predictions as far as ten years into the future. 

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