The Nonprofit Social Media Policy Workbook

Publication date: 
September, 2013

 The Nonprofit Social Media Decision Guide was created to help organizations like yours determine what results and benefits you can reasonably expect from social media, and to guide you through the process of identifying the right channels for different goals. To help you turn the theoretical into the practical, we’ve included a workbook that lets you apply what you’re learning to your own real-world needs. For this year’s edition, our second update, we’ve added new research on how nonprofit organizations are using social media to meet their missions, and updated our overview of key differences between the channels most often used by nonprofits to reflect their current functionality. We’ve also added sections covering new and up-and-coming social media platforms.