This report from the Center for Effective Philanthropy collects survey responses from more than 6,000 grantees about their experiences with foundations' social media. CEP found that the majority of foundations use social media tools in their work, but very few grantees use social media from their foundation funders or their funders’ staff; those that do find those resources less helpful than other communication resources for learning about the foundation.
It is possible that foundations are influencing other key audiences in ways that further their program goals. Yet for many grantmaking foundations, reaching grantees seems like an important objective when it comes to social media as they accomplish their goals largely through the nonprofits they fund. These results should provoke some reflection on the part of foundations about the utility of social media, today, when it comes to their interactions and relationships with their grantees.